Otterly.AI alternative: BotSay and Otterly.AI compared

BotSay and Otterly.AI compared on price: what each plan costs a month, the questions and engines it includes, and what Otterly.AI sells as add-ons.

Written by the BotSay team. Published 30 Sep 2026.

BotSay reads six engines on every plan for one fixed monthly price, with nothing sold on top. Otterly.AI includes 4 engines and sells Claude, Gemini and Google AI Mode as add-ons, so its price grows with each engine you want. Every fact about Otterly.AI here comes from its own site, read on 24 Sep 2026, and is listed under Sources.

At a glance

	BotSay	Otterly.AI
Engines included	Yes: 6 on every plan	4 on Lite, Standard and Premium
Claude, Gemini, Google AI Mode	Yes: Included on every plan	Costs extra: Add-ons on every plan
How the price works	Yes: Fixed a month, everything included	Plan price plus add-ons
How often it reads	Every week	Every day
Likely range on Mention rate	Yes: Printed, with the answer count	Not published
Test for a real change	Yes: Labelled for you	Not published
What to do next	Yes: Ranked by questions each item could win	Ranked High, Medium or Low

For six engines, BotSay costs less than Otterly.AI from 100 to 400 questions

Plan	BotSay	Otterly.AI
Entry plan
Plan	Starter	Lite
Price	$59 a month	$29 a month
Questions	60 questions More questions	15 questions
Engines	All six engines More engines	4 engines included
Middle plan
Plan	Growth	Standard
Price	$139 a month Lower price	$189 a month
Questions	150 questions More questions	100 questions
Engines	All six engines More engines	4 engines included
Top plan
Plan	Scale	Premium
Price	$359 a month Lower price	$489 a month
Questions	400 questions	400 questions
Engines	All six engines More engines	4 engines included

A check marks where BotSay gives you more for the month.

Otterly.AI sells Claude, Gemini and Google AI Mode as add-ons on every plan.

Middle plans. Otterly.AI Standard is $189 a month for 100 questions on 4 engines. BotSay Growth is $139 a month for 150 questions on six, with Claude, Gemini and Google AI Mode included.
Top plans. Otterly.AI Premium is $489 a month for 400 questions on 4 engines. BotSay Scale is $359 a month for the same 400 questions on six engines.
Entry plans. Otterly.AI Lite costs less, at $29 a month, and covers 15 questions on 4 engines. BotSay Starter is $59 a month for 60 questions on six engines.
More questions. Otterly.AI sells 100 more for $99 a month on Standard and Premium. On Lite, extra questions are not available. Otterly.AI Standard can add at most 300.

BotSay's price is fixed each month and includes everything: every engine, the competitor panel, the action list and your results. There are no add-ons. The plans differ only in how many questions they read.

Where Otterly.AI's pricing bites: every extra engine is an add-on

Otterly.AI includes ChatGPT, Google AI Overviews, Perplexity and Microsoft Copilot. Otterly.AI charges for Claude, Gemini and Google AI Mode on every plan, and the charge rises with the plan:

Lite: Claude $29, Gemini $9 and Google AI Mode $9 a month on Otterly.AI Lite.
Standard: Claude $109, Gemini $59 and Google AI Mode $59 a month on Otterly.AI Standard.
Premium: Claude $439, Gemini $149 and Google AI Mode $149 a month on Otterly.AI Premium.

So on Otterly.AI, moving up a plan for more questions also raises the price of every engine you add. BotSay includes all six engines on every plan, and moving up changes one thing: the number of questions.

BotSay compares one clean week with the next

Otterly.AI runs every question on every engine each day (its monitoring page). Its own help centre says "Single-day numbers fluctuate" and advises reading trends over time (its insights page). Otterly.AI does not publish a likely range for its figures or a test for when a change is real, so more daily reads do not tell you on their own whether you moved.

BotSay asks the same questions of the same six engines every week, then compares the week with the one before. Your Mention rate comes with its likely range and the number of answers behind it. When last week's range and this week's do not overlap, the change is real, and BotSay labels it. BotSay runs the exact test for you, which also finds real changes whose ranges overlap a little.

Mention rate, two readings

The figures as a table

Mention rate, two readings
Week	Mention rate	Likely range (%)
Last week	27.8%	25.1 to 30.7
This week	34.0%	31.1 to 37.0

Up 6.2 points. A real change.

Example, using an invented brand

A labelled change is one you can take to a client or your boss with confidence. Otterly.AI asks most engines through their public websites (how it collects data); BotSay asks through each provider's official developer access or a licensed search-data provider. The full method is on How we measure. Your reading arrives by email every Wednesday.

BotSay ranks the work by how many questions it could win

Otterly.AI sorts its Recommendations as High, Medium or Low impact and refreshes them every 7 days, with up to 3 a week on Otterly.AI Lite. A High, Medium or Low label orders the list without putting a size on each item.

BotSay's action list gives each item the number of your questions it could win and the answers behind it: pages to write where rivals are named and you are not, sites the engines lean on where you are missing, and quick decisions such as confirming which sites are yours. It comes with every plan.

Your work, ranked

Write a pagePayroll for restaurantsNovaly is named in 31 of 48 answers here. You are in 6.

12 questions

Get mentionedTwo review sites the engines lean onCited 140 times this week. You are not listed on either.

9 questions

DecideIs help.tessera.example yours?Counting it lifts Your pages cited.

1 minute