See the page to write next, and proof it worked. Every week BotSay asks AI engines the questions your buyers ask. It ranks the pages to write and the sites to be on by how many answers each could win. Mark the day you publish, and it shows how many more answers name you.
A short list of work, ranked by how many questions each piece could win: the pages to write and the sites the engines lean on, with the answers that show why.
Mark the day you publish. BotSay follows the questions that page was meant to win and counts the answers that name you, before and after. Once there are enough weeks to be sure, it says whether the work paid off.
One question, six engines, and what BotSay shows you next.
Example, using an invented brand
Read every week, so every change is real.
A new page takes time to show up in AI answers. So BotSay asks every question on every engine, the same way, every week, and compares whole weeks. When it says you moved, you did. The reading comes in the weekly email, in a sentence you can repeat.
Five measures, set against the competitors you choose, on the same questions, on every engine: Mention rate, Share of voice, Average rank, Your pages cited and Sentiment.
Mention rate shows how many answers it is built on and how sure we are of it. When BotSay says you moved up, you can say so in the room with confidence.
BotSay is a Caspio product, built and run by the team behind a software platform used by thousands of companies.
Questions and answers
What is AI visibility?
AI visibility is how often, and how favourably, AI assistants such as ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews and Google AI Mode name your brand when people ask the questions your buyers ask. BotSay measures it every week and shows you how to improve it.
Which AI engines do you read?
ChatGPT, Perplexity, Gemini, Claude, Google AI Overviews and Google AI Mode. All six are included on every plan.
Why every week, and not every day?
Because a new page can take weeks to show up in AI answers, and weeks are what show whether it paid off. Every week BotSay asks every question on every engine the same way, so each reading compares cleanly with the last, and Mention rate comes with the number of answers behind it. When BotSay says you moved, the change is real. Your first reading runs right after setup, and your reading arrives in the weekly email.
Who decides which questions get asked?
You do. Add your questions one by one, or accept the ones BotSay recommends from your website address, written the way a buyer would ask. You can edit any of them before anything runs. BotSay can recommend more at any time, and nothing is added until you accept it. You also choose the country each question is asked from.
Which competitors can I track?
Any brands you choose. Add them one by one, or accept the rivals BotSay recommends from your website address, ranked by how often AI engines name them as your competitor. Ask for more recommendations at any time; nothing is added until you accept it. Every brand is measured on the same questions and the same engines as you, so the comparison is like for like.
How do you know a change is real?
Mention rate shows how many answers it is built on and how sure we are of it. When this week clearly differs from last week, we say so, and you can repeat it with confidence. Our guide Is my AI visibility score real? shows how to check any number.
What do I do with the results?
Each week you get a short list of work, ranked by how many questions each piece could win: pages to write and places to be mentioned. When you publish, mark the date in BotSay and it shows what changed afterwards.
Can my whole team use it?
Yes. Seats are unlimited on every plan, and you invite your team by email.
How much does BotSay cost?
$59, $139 or $359 a month for 60, 150 or 400 questions, read every week. All six engines are included on every plan. See Pricing.
How does billing work?
Pay monthly, or pay yearly and get 2 months free. The details are in our Terms.
Who is behind BotSay?
BotSay is a Caspio product, built and run by the team behind a software platform used by thousands of companies.
